Seminar Business life
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                        Friday June 5, 2009
                                                    - 9h30 - 12h
                        
                                            
                    
                    
                                                    Morale is the key to the operational efficiency of an army : Clausewitz compared its role to that of the blade of a dagger. Morale also plays a crucial role in the current global crisis because the worst danger facing the entire capitalist system is not generalised economic failure but the lack of motivation, involvement and trust of employees, share-holders, clients and ultimately citizens. According to Frank Vermeulen, the author of a recent study for the Ministry of Defence, there are at least three different approaches (once disagreements about the meaning of words are put to one side). These include the universal approach, the 'French exception' approach, and opportunist approaches. General Jean-René Bachelet and Alain Rohaut use examples to outline their views on military and civilian matters, and explain the best way to manage the morale of troops both in peacetime and in times of crisis. 
                                            
                    
                    
                                                                
                                            
                                                            
                                    The entire article was written by:
                                                                            Yves DOUGIN
                                                                     
                            
                                                     
                        
                                                                                                            
                                
                                    
                                        
                                        
                                            
                                                This session was published in issue n°81 of the Journal de l'École de Paris du management, entitled
                                                L'âme des troupes.
                                            
                                         
                                     
                                 
                                                    
                                                
                                                
                                                
                                                	
                                                
                                                 
        
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