Science & Nature: the force of a company’s convictions

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Olivier GUILBAUD

President, Science & Nature Laboratory

Seminar Economy and meaning | Wednesday March 13, 2019 - 9h00 - 11h30

Situated in 92 hectares in the heart of the Deux-Sèvres département, the natural area of the Body Nature brand is home to flowers and plants with numerous properties, all of which are cultivated according to the principles of biodynamic agriculture. They are transformed in the research and development laboratory into cleaning products and organic cosmetics according to the strictest ecological standards in an environment which also conforms to the most stringent environmental norms. The Science & Nature laboratory is a family-run SME which is currently managed by the two sons of the couple who founded it in 1972. It upholds values of respect for nature and its ecosystems which were formalised in the company’s charter entitled ‘Au-delà du bio’. The company’s conviction, that the future of the human race calls for a fundamental understanding of nature because the two form a whole, is clearly communicated via its foundation and its network of home-based sales consultants to its clients, employees and the general public.

The entire article was written by:

Pascal LEFEBVRE

This session was published in issue n°139 of the Journal de l'École de Paris du management, entitled Ce cher et fragile bon sens.

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