Adding value to corporate data

Widespread digitalisation is both an opportunity and a danger for companies. Thanks to innovative and secure applications‚ OptimData helps companies with digital change and adds value to their data. Its ‘ProductInUse’ programme enables industrialists to enrich their products by offering services based on data generated by machines or created by people in the value chain. It takes part in the transformation of an economy based on the sale of products into a new service economy which aims to extend the customer relationship and increase margins, and potentially resulting in a proposition to the client of a performance contract. Laurent Couillard (former managing director of Exalead) and Étienne Droit (former executive committee member at Dassault Systèmes) founded OptimData with the aim to help industrial equipment manufacturers develop a range of products which would set them apart from everyone else.