Innovation management and globalisation
Christophe MIDLER
Chair, Innovation Management Director, ‘Project - Innovation - Design’ Master’s programme, École Polytechnique
Seminar Management of Innovation | Wednesday May 27, 2015 - 8h45 - 10h45
The current apparent pressure for companies to innovate and be global is the source of unprecedented problems. How is it possible to detect and develop an innovation when its sources are varied and scattered? How should it be deployed in different markets? What are the roles of management and subsidiaries in this deployment? In the École Polytechnique’s Master’s programme entitled ‘Projet, Innovation, Conception’ (‘Project, Innovation, Design’) taught by the speakers of this session, an original scheme enables students to spend between twelve and eighteen months in companies in order to gain hands-on experience about the innovation process. The students’ fieldwork observations are the basis for Florence Charue-Duboc’s and Christophe Midler’s research.
Management de l'innovation et globalisation de Sihem Ben Mahmoud-Jouini, Florence Charue-Duboc et Christophe Midler, Éditions Dunod.
The entire article was written by:
Pascal LEFEBVRE
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